Dr. Martens Berlin is aimed at people who have their own individual style but share a common spirit - authentic characters who stand for something. People who have a proud sense of self-expression. People who are different.

On a stylistic level, Dr Martens' simple silhouettes allow their wearers to adopt Dr Martens Berlin boots and shoes as part of their own individual and very distinctive style; on a practical level, their renowned durability and comfort make them ideal for the unforgiving world of gigs and street fashion; and finally, on an emotional level, they are a poster child for attitude and strength.

Dr. Martens' appeal to people who have their own individual style but share a united spirit - authentic characters who stand for something. People who possess a proud sense of self-expression. People who are different.

On a stylistic level, Dr. Martens' simple silhouettes allows their wearers to adopt the boots and shoes as part of their own individual and very distinctive style; on a practical level, their famous durability and comfort make them ideal for the unforgiving world of gigs and street fashion; and then finally on an emotional level, they are a badge of attitude and empowerment.