REWE is coming to the Europa Centre: The food retailer will move into a sales area of 1,500 square metres in 2026. The product range will include around 17,000 items. The centrepiece of the modern shop concept is the marketplace with fruit, vegetables and a salad bar. Serving counters with meat, cheese and delicatessen products emphasise the focus on freshness, as does a wide selection of cold meats and dairy products. The "deli am Markt" bistro will serve hot meals as well as drinks and sandwiches. "Plant-based foods, organic products and ready-to-eat items such as wraps, baked goods and smoothies are particularly popular in such central locations. We are also thinking about urban customers when it comes to check-out and are installing sufficient self-checkout terminals," says Andreas Schmitz, Expansion Manager at REWE. Thanks to Scan&Go technology, customers will be able to scan their groceries as they walk along the shelves - either using a hand scanner or their own smartphone.

REWE operates 155 supermarkets in Berlin and employs more than 6,500 people. Last year, the REWE stores in the capital recorded more than 110 million customer visits.

With a turnover of 30.6 billion euros (2023), more than 170,000 employees nationwide and 3,800 stores, REWE Markt GmbH is one of the leading companies in German food retailing. The REWE stores are operated as branches or by independent retailers. The cooperative REWE Group is one of the leading retail and tourism groups in Germany and Europe. In 2023, the company achieved a total external turnover of over 92 billion euros. Founded in 1927, REWE Group has around 390,000 employees and is present in 21 European countries.